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Cafes

How to Customise Your Online Ordering Store to Match Your Brand

25 Mar 2025

In today’s digital world, your online ordering store isn’t just a tool—it’s an extension of your brand. Whether you run a cafe, restaurant, brewery, or food truck, a branded online ordering experience helps you stand out, build trust, and create a seamless customer experience.

With Pretzel POS, you can customise your online store to reflect your business’s unique style, ensuring a professional and cohesive look that keeps customers coming back.

🎨 Why Branding Matters for Online Ordering

Your online ordering page is often the first touchpoint for new customers. A well-branded store can:

  • Strengthen brand identity – Make your business instantly recognisable.

  • Create a seamless customer journey – A familiar look and feel from your website to ordering.

  • Build trust & credibility – Customers feel more confident ordering from a professional, well-designed store.

  • Increase conversions – A clean, on-brand experience encourages more orders.

How to Customise Your Pretzel Online Ordering Store

🎨 1. Add Your Logo & Brand Colours

A generic ordering page can feel disconnected from your business. With Pretzel POS, you can:

  • Upload your logo to reinforce brand recognition.

  • Choose your brand colours to create a consistent look.

  • Match your online ordering store to your website, menus, and in-store signage.

🖼️ 2. Custom Banners & Images

Make your online ordering page visually appealing with high-quality images and banners.

  • Feature your best dishes to entice customers.

  • Use seasonal promotions or specials as banner images.

  • Create a polished, restaurant-quality look with professional food photography.

📝 3. Tailor Your Menu & Descriptions

Your menu isn’t just a list of items—it’s a sales tool. A well-structured menu with clear descriptions and modifiers helps customers make quick, confident decisions.

  • Write compelling descriptions that highlight key ingredients and flavours.

  • Use upsell options (e.g., "Add extra cheese" or "Make it a combo").

  • Categorise menu items clearly for a smooth browsing experience.

  • Syncs automatically with your POS – No manual updates needed!

  • Choose what’s available online – Hide certain items from your online menu when needed.

🔗 4. Seamlessly Link to Your Website & Socials

Your online ordering store should be easy to access. With Pretzel POS, you can:

  • Link directly from your website to ensure a smooth customer journey.

  • Add order links to your social media pages (Instagram, Facebook, Google Business Profile).

  • Make online ordering simple & accessible for customers wherever they find you.

⏳ 5. Orders Sync Instantly – No Manual Entry Needed

Forget about re-entering online orders into your POS. With Pretzel POS, every order:

  • Appears directly in your POS – No double-handling or manual input.

  • Can be auto-accepted during opening hours, so you never miss an order.

  • Lets you configure specific order types – Use online ordering only for QR code table ordering or pickup/takeaway orders if that suits your business.

Get a Branded Online Ordering Store with Pretzel POS

With Pretzel POS, you don’t just get an online ordering system—you get a branded digital storefront that strengthens your business identity and makes ordering seamless.

💡 Stand out. Stay on brand. Drive more sales.

🔗 Ready to customise your online store? Learn more at pretzelpos.com.au.

#OnlineOrdering #Branding #PretzelPOS #HospitalityTech #CafeTech #RestaurantTech

Barista in Melbourne cafe

Start Your Journey with Pretzel POS

Reach out for a personalised demo, a free consultation, and our competitive pricing.

Pretzel White Logo

Explore Pretzel, the versatile cloud-based POS designed for restaurants, cafes, and food trucks. Featuring tools to streamline operations and enhance customer experiences, Pretzel revolutionises business management. Discover the difference with Pretzel today!

Contact

Copyright © 2025. All right reserved to Pretzel.

Barista in Melbourne cafe

Start Your Journey with Pretzel POS

Reach out for a personalised demo, a free consultation, and our competitive pricing.

Pretzel White Logo

Explore Pretzel, the versatile cloud-based POS designed for restaurants, cafes, and food trucks. Featuring tools to streamline operations and enhance customer experiences, Pretzel revolutionises business management. Discover the difference with Pretzel today!

Contact

Copyright © 2025. All right reserved to Pretzel.